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Business SEO Basics Better SEO Through Tools Authorship and Places

Posted by Joshua Gassett
Joshua Gassett
6,741 Points

I did some searching around and I think Google has ended its authorship program. ???

It appears that google has ended authorship in search. after 3 years? really?

2 Answers

Luis Vazquez
Luis Vazquez
6,370 Points
Luis Vazquez
Luis Vazquez
6,370 Points

Hi Joshua,

Yes, Google ended their authorship program this past summer. Here is one of the many articles written about it:

http://www.forbes.com/sites/tjmccue/2014/08/29/google-authorship-killed-google-plus-next/

-Luis

update: here it is straight from google: https://support.google.com/webmasters/answer/6083347?rd=1

Tyler Groskreutz
Tyler Groskreutz
14,793 Points

I believe its still a good user experience to include an author on posts anyway. It gives some credibility and trust to the article if you can put a face to the words.

Craig Cummings
Craig Cummings
11,092 Points
Craig Cummings
Craig Cummings
11,092 Points

Searching Google for site authorship now brings you to the: Promote Your Content with Structured Data Markup page: https://developers.google.com/structured-data/?rd=1 It is a jumping off page for methods to help promote your site to all search engines - not just Google.